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The source aspect must also be considered. There are two options here. One is for a source to exclusively serve a single screen. The other option allows for a large network with multiple sources and a very large number of displays broadcasting the dynamic content in different locations.


In retail ...

Local SEO stands for Local Search Engine Optimization. The goal of local SEO is to rank your website and Google My Business profile as high as possible in Google search results when someone in your area searches for relevant terms that indicate a potential purchase (e.g., "restaurant Vienna" or ...

Once customer service has been successfully implemented over a certain period of time, the customer's trust will gradually increase. The final step, therefore, offers the opportunity to establish a lasting relationship. This is achieved through attention and special offers that the company presents ...

A problem that plagues many online store owners is that conventional design tools are often expensive and very complicated. Without solid graphic design skills, it was difficult for a long time to design logos , advertising banners, and the like yourself. Thankfully, those days are over.

This ...

What exactly should be presented and what message should be conveyed? At the beginning of every good influencer campaign, the framework should be established to ensure a targeted approach. What product or service is the focus, and how should it be communicated? What wording is appropriate, and to ...

Especially on Amazon, it can make a big difference whether you can deliver goods regularly. If you sell out quickly and frequently, this has a negative impact in two ways: Not only do you not generate any sales during this time, but you also generally get a lower ranking. This is especially ...

In today's business world, social media plays an important role in online marketing. Platforms like Facebook, Instagram, Twitter, and LinkedIn offer companies a unique opportunity to spread their brand message and reach a wide audience.

The reach and engagement on social media platforms are immense ...

One of the biggest challenges for online store operators is convincing their potential customers of their products or services. Website content plays a crucial role in this. Thoughtful copy can draw visitors to the online store and encourage them to buy. In this article, we'll explore how to create ...

Digitalization is fundamentally transforming the way we shop. Today, it's no longer enough to simply offer a wide range of products. Customers demand a shopping experience that's intuitive, fast, and convenient. At the heart of this digital transformation is a self-explanatory user interface (UI ...

For such sustainability-focused companies, communicating their values ​​and practices through marketing is incredibly important to raise awareness. Social media provides a platform where companies can effectively showcase their sustainable initiatives and share them with a wider audience.

Through ...