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Digital marketing has many sales channels. You can use social media, position your website on Google, or even do paid advertising.

One marketing channel that can be used in conjunction with any of these situations is email marketing. It is one of the most cost-effective ways to promote your ...

In my opinion, every company should use some form of CRM, no matter what size it is. From the smallest freelancer to the largest companies with hundreds of employees, a customer management tool not only paves the way for growth, but also makes your day-to-day life easier.

Here are some signs that ...

As you create your segments, you can leverage them to improve your customers' experience, which is vital to growing your business.

I think it goes without saying why it is important to make your customers satisfied. A company that does not provide good service, eventually dies.

But did you know ...

Do you know how to attract customers to your store? Local businesses still exist, even if it seems like everything has moved to the cloud.

The problem is that most stores rely on street visibility to get customers -- and that doesn't always work.

If you want to get more clients for your business ...

As we said, when establishing collaborations between companies, it is necessary to know what types of strategic collaborations we can use. Below, we show you some examples of strategic alliances, so that you can choose the one that best suits your company's current situation.

Temporary or ...