Telemarketing B2B to generate qualified leads

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Nowadays, companies are looking for the best strategy to grow by attracting potential customers interested in their products or services. Having an effective telemarketing service to generate qualified leads could have a great impact on sales.

In fact, B2B telemarketing brings many benefits and enables direct communication with potential target customers and the valid interlocutor in each account. This favors the generation of quality leads to convert them into real potential customers.

What is a qualified lead?
At DRV Systems we understand a qualified lead to be a company with which a DEMO or commercial presentation of a product or service has been arranged, a meeting with a set date and time with a valid interlocutor with decision-making power over the potential client. This allows for the creation of a commercial opportunity that, with its corresponding development by the commercial consultant or key account manager, could end up in a sale.

Telemarketing to generate leads
Telemarketing strategies are very interesting for bosnia and herzegovina whatsapp data generating qualified leads. Companies specializing in telemarketing set the objective for their campaigns to generate commercial demand. In fact, one of the main advantages of telemarketing is to generate trust in the target company, so that the client has a greater chance of increasing sales, and at DRV we achieve this thanks to pre-sale support .

It is clear that direct contact with valid interlocutors with decision-making power within each account allows the sales team to achieve a higher penetration rate. This is of great importance in generating B2B leads and closing sales.

Benefits of generating leads with B2B telemarketing
As we can confirm, lead generation is of great importance for any B2B company. Perhaps the biggest question is how to get these leads, or what type of strategy to implement to achieve the objective in terms of quantity and quality of them.

According to studies, companies that invest in telemarketing campaigns achieve a higher growth rate, which has a direct impact on results, without forgetting the importance of other actions that allow these sales objectives to be achieved, such as customer management and loyalty or customer recovery , which add up to a high percentage when it comes to B2B sales segmentation.

Among the advantages we find in telemarketing services, we find:

Telemarketing is a direct and interactive medium between the company and the target customer .
Telemarketing allows for a greater return on sales, as well as the generation of opportunities in the medium and long term.
CRM enrichment, as it allows you to obtain more information about contacts, companies and their interest in the products or services offered.
This method enables correct maintenance and standardization of a company's databases .
It combines perfectly with inbound marketing strategies.