Using Motion Graphics to Enhance Landing Page Interest

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In a BuzzFeed News article , the Seattle Times president talks about a drastic drop in advertising investment that coincides with an explosion in Internet traffic and growth in subscriptions. This new revenue is not enough to compensate for the collapse in local advertising investment.

In addition, newsrooms are struggling to convert Internet traffic into advertising revenue as many advertisers have blocked keywords related to the virus.

The coronavirus is already taking gambling data china its toll on local news outlets: alternative weeklies in the United States and Canada are announcing layoffs, and local outlets in Australia , the United Kingdom , and the United States are closing or suspending publication. Facebook is providing $25 million in aid to North American local news outlets and $75 million to international outlets. But local news outlets are bracing for a period of continued hardship.



In France, the regional press is concerned about the reduction of La Poste’s rounds to three days a week, a decision that makes access to information more difficult for an older readership accustomed to getting its news on paper. The media is responding to the decline in print sales by offering special digital subscriptions, the numbers of which are currently on the rise . Even in times of uncertainty, local media are doubling their efforts to inform — and innovate.