Wrong approach
You sent your product to several bloggers and expect them to advertise you on their blog. But the mistake here is in the idea itself - of course, people like to receive gifts, but only one in five bloggers will voluntarily make a video review of the product or write a post with photos.
But if you don't want to give up on such plans, then accompany your product with a letter and explain that you would like (of course, if they like the product) for them to post a review on their account. And the best option is to discuss the conditions for receiving the product as a gift before sending it.
The right approach
Agree with the opinion leader guatemala email list about payment for advertising your product. This is the most justified and correct action. We wrote above about how to find suitable bloggers. Now it's up to you.
Sent an advertising proposal? Now wait for a response, get ready to discuss the terms. Some will agree to barter, and some are ready to cooperate only for money. The cost of advertising depends on the design of the review, the popularity of the blogger, the number of subscribers - it is even difficult to name specific amounts.
The product placement strategy has allowed some companies to significantly increase sales through Instagram promotion. For example, we can recall Frank Body, which commissioned bloggers to advertise a coffee scrub. According to analysts, their revenue last year was about $20 million.
It is known that the opinion leader Jen Selter received 20 thousand dollars for placing advertising posts on her Instagram. At that time, her account had about 6 million subscribers, today this figure has already reached 8.2 million. According to some data, the cost of a post has grown to 50 thousand dollars. Even more users will see your product's advertising if the blogger posts information on different social networks (Twitter, VKontakte, YouTube).