An API to develop high-impact comprehensive solutions for WhatsApp marketing With the WhatsApp Business API, companies can implement customer service services and schedule notifications, there are companies in the IT sector that offer their experience and own tools. In the Facebook partner directory you can consult information about them (WhatsApp, 2021c). In general terms, you can count on solutions to support different aspects of your WhatsApp marketing campaign (Facebook Business, s.
f.b):Messaging automation.Conversation management at scale.Community uganda telegram data and contact management.Integration with other platforms such as Facebook, Instagram, Telegram, Messenger.Contact center and customer service.Integration with customer management systems (CRM).Monetization of your channel, including e-commerce and advertising.Accelerate the development of your WhatsApp marketing strategy with the support of its APIThe WhatsApp Business API is useful for the implementation of various useful functionalities in WhatsApp marketing, among others (Facebook Business, s.
f.b):Live Chat.Automated bots for conversation and sales.Communication with voice, video and chat cloud services (SAS).Data analytics, metrics and business intelligence in real time.Content subscription, with resources specially designed to promote the commitment and loyalty of your customers (customer engagement).Advantages of carrying out WhatsApp marketing with WhatsApp Business and its APIIn addition to useful statistics to evaluate the reach and success of your campaign, the business version of WhatsApp gives you other advantages (Entrepreneur Staff, 2020): You know your customers' preferences, which allows you to develop chat channels with conversations and content adapted to their interests.
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