Promotion through media

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Once you have completed the STP analysis and persona setting, you can move on to PR activities using media. Because of the preparations in the previous stages, PR activities using media will be able to strike a chord with the specific people who see them.

This may not seem very meaningful to people or companies outside of the persona you have set up, but the fact is that people and companies outside of the persona are not potential customers in the first place.

How to reach potential customers?
There are two main methods for approaching and discovering potential iraq whatsapp number data customers. One is outbound sales, and the other is inbound sales. Simply put, it is an approach where you proactively attack from your side, and an approach where you create a mechanism to pique their interest and wait. We will introduce specific methods for both of these.

Outbound sales approach
In outbound sales, you proactively approach potential customers. Potential customers don't know about your company yet, so you start by getting strangers to know you, and not everyone will be willing to listen. You need to be aware that you're starting from a place of "away" to some extent.
The following methods are some of the outbound sales techniques:

Telemarketing
Tele-appointments are a method of making appointments over the phone. You can talk directly to the person you want to approach, tell them what you want to say, and get an appointment on the spot, but because you need to get them to stop what they are doing, the hurdle of the first approach is naturally high.