What methods of website search engine promotion should be used?

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This system of website promotion is much more effective than advertising in search engines . Since advertisements on the Internet are often ignored by users, websites from the top of search engine results enjoy unconditional trust. According to statistics, the first page of search results generates at least 90% of the traffic volume. And of this, more than 80% goes to websites occupying the first three positions in the results. To get to the top, a website must fit well into the existing search engine algorithms and be liked by users, that is, achieve maximum convenience, information content and usefulness.

Search engine optimization (SEO) of a website can norway cell phone number list be carried out in different ways. Depending on the method used to evaluate the success of the promotion, the following three methods are distinguished: Getting a website into the top 10, that is, onto the first page of search results for a specific pool of queries, is the goal of the first method. The second method assumes that search engine promotion of an Internet site can be considered successful if it was possible to obtain the desired traffic over a certain period The third method involves evaluating the effectiveness of promotion depending on the number of target actions of users on a given resource.

Such actions may include, for example, purchasing a product or subscribing to a newsletter. As a result of website promotion, it becomes more accessible to the target audience. It is unlikely that anyone will even know about a resource that is located further than the second page of search results. The place that a website should take for each request is determined as a result of complex ranking, which involves scanning pages and determining the degree to which they meet quality criteria.