The perfect headline has 5 words

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All tests and research clearly show that the key to greater visitor interest is brevity. Whether we judge visitor interest by the number of shares, likes, or comments, catchy and concise headlines are the best. Unfortunately, you only have a limited number of characters to write a headline . Depending on the type of ad, you need to squeeze your message into 25 to 40 characters, including spaces. Tests show that headlines that are 5 words long attract the most interest.

In five words, we can express an idea that is guatemala phone number data sufficiently striking and convincing, yet concise.

Try to pay attention to the headlines of your PPC ads , especially those that are not performing very well, and try to adjust their length to fit within a maximum of 5 words.

Start the title with a number
That's right, a number in a headline, especially at the beginning, works wonders. During research that tried to find out which headlines would grab the most attention, people were presented with headlines divided into several types:

Headlines containing a question
Headlines starting with the word "how"
Common headings
Headlines that appeal to readers
Subtitles containing a number
The results clearly showed that headlines that began with a numeral caught the attention of 36 percent of respondents. Headlines containing a salutation came in second place with 21 percent.

The study of headlines starting with numbers also showed that not all numbers perform equally well. Some numbers are more likely to attract attention than others. The number 10 came in first place, followed by the numbers 5, 15, 7, 20, and 6. Articles and social media posts that started with the number 10 were more likely to be shared and liked, not just on Facebook but also on other social media platforms.