Leadfeeder looks at the IP addresses of your website visitors. An IP address is like a digital address for a computer. Leadfeeder then matches these addresses to specific companies. This gives you a list of real businesses that are interested in what you do. The tool doesn't just show you a company's name. It also provides useful details. It can tell you what pages they visited. It can also tell you how long they stayed on your site. This information is gold for a sales team. They can use it to start a conversation. They can mention the specific products or services the company looked at.
What is Crunchbase?
Now, let's talk about Crunchbase. Crunchbase is like a huge linkedin data online encyclopedia for businesses. It has information about millions of companies. It also has details about the people who work there. It tracks their funding, their investors, and important news. Think of it as a giant, public database of company profiles. Anyone can look up a company on Crunchbase. You can find out how much money they have raised. You can also learn who their main competitors are. It's a powerful tool for research. Businesses and investors use it all the time. They use it to find new opportunities. They also use it to keep an eye on other companies.
Crunchbase also helps you understand the bigger business world. You can see which industries are growing. You can also discover new startups. It's a great resource for students, journalists, and business professionals alike. For instance, if you want to know about a tech company, Crunchbase is a great place to start. You can see their history and their future plans. The platform is very useful for networking. It can help you find people in specific roles at a company. It's a central hub for business information.
The Connection: Leadfeeder and Crunchbase
So, what happens when you combine Leadfeeder and Crunchbase? It's like putting two powerful tools together. Leadfeeder shows you which companies are interested in you. However, Leadfeeder might not always give you all the details. For example, it might just show a company name. You might not know much about that company. This is where Crunchbase becomes a super useful partner. You can use Crunchbase to get more information. You can find out more about the companies on your Leadfeeder list. This makes your sales efforts much more effective.
For instance, Leadfeeder tells you that a
company called "InnovateTech" visited your website. You can then quickly go to Crunchbase. You can look up "InnovateTech." On Crunchbase, you might find out that they just received a big round of funding. You might also find out that they are expanding their team. This extra information is crucial. It tells you that they might have the budget and need for your services. Therefore, you can start a conversation that is more informed and more likely to succeed. The integration between these two platforms can really boost your business development.