The following characteristics are attributed to “Gen Z”, as it is also called by sociologists:

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After generations X and Y comes generation Z, which includes everyone born between 1995 and 2011. They are now gradually entering the world of work. This article reveals what effects this will have on companies.

The new generation enters the world of work
In order to understand the consequences for employers, we first need to clarify what views and values ​​Generation Z actually has. And what they are like.



This generation is relatively relaxed about possible jobs and careers. What is canadian hospitals email list more important is that the job makes sense.
Gen Z is still quite young and yet already accounts for an impressive 4% of all German spending.
Family and friends are paramount and have a major influence on consumption decisions.
cosmopolitanism, sustainability, health
Gen Z strives for self-realization. This applies not only to their private life, but also to their professional life. This also goes hand in hand with the desire for constant development. This is particularly evident in the areas of the environment and health.

Cosmopolitan, yes, that is one way to describe Generation Z. A lot of the content on the internet motivates them to explore and discover the world. The key words here are clearly gathering experience and having adventures.

Impact on the World of Work
This generation is gradually gaining a foothold in the world of work. They bring certain wishes and expectations with them. This will inevitably lead to changes in the entire world of work.

For Gen Z, a high monthly income is not enough to motivate them. What is particularly important is having fun at work and an excellent working atmosphere. The employer itself is becoming less and less important.

Flexibility in working models will have to become the standard for employers. If companies increasingly prioritize home offices and mobile working, they will become even more attractive to young people.