Once you have done this, find some points in your content that match your international competitor’s marketing strategy. Try to blend some global elements into your text. Make sure that the content does not feel forced.
For example, you can't force content about creating sales strategies.
Here are some content creation elements to focus on when targeting a global audience:
Keywords
We can't stress enough the importance of keywords. Find relevant local and global keywords and add them naturally to your content. The key is to maintain a locally relevant tone peru whatsapp and a healthy balance of globally relevant elements.
Internal links
If you have a relevant resource or page that adds value to the user, link it to your content. This will drive traffic to your websites and increase your brand visibility.
Backlink
Try to take every opportunity to contact other websites or publications. See if they are interested in linking your content to their website. Creating an effective digital PR strategy will help you in this regard.
Promote local content
Once you have created your content, it’s time to get creative with your promotions and reap the rewards. Think about your audience’s journey. This will help you identify the best channels to reach your local and international audiences.