Search engines use behavioral factors as an indicator of how well a site meets user requests. If a site shows good time on page, CTR, and a low bounce rate, it is considered high-quality.
2. Increased brand trust
trusted by both search engines and potential customers, which leads to increased organic traffic and conversions.
3. Optimization of the advertising budget
Good behavioral factors reduce bulk sms service in sri lanka the cost of clicks in contextual advertising, since search engine algorithms evaluate such sites higher.
Bonus: What is bounce rate?
Bounce rate is the percentage of users who leave a site after viewing just one page. To reduce it:
Create a compelling first screen.
Place key elements above the fold.
Offer relevant content immediately.
behavioral factors
Key metrics and their meaning
Time on site
Why it's important: Longer user stays on a site indicate the value of the content.
How to improve:
Provide useful and structured content.
Use multimedia (video, images).
Create easy navigation.
Bounce rate