Why integrate AI into your prospecting strategy?

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You might be doubting everything I’ve said so far about how AI is here to improve your prospecting at all stages. You might even be skeptical and not really trust that it can help you. [insert grumpy boomer GIF here]

Let me explain better.

AI introduces a new dimension of ultra-personalization to our automations, overcoming the limitations of basic algorithms.

Example

Have you ever heard of the term “ mass customization ” ?

You might think this is an oxymoron – how can something be personalized for the masses?

Well, I learned about this term when I was in marketing school years ago. And back then, it might vp communication officers email list as well have been an oxymoron. But today, I don't think that's the case anymore. With AI, you can achieve this level of personalization at scale.

Previously, prospecting was limited to variables such as a person's name, job title or current interests, but AI opens up new possibilities.

New Feature Alert

Automated voice messages are great, and they work like a charm! But what if we take it a step further?

The Growth Machine now lets you customize your voicemail intro using AI

Select your custom intro and the tool will read it in your own voice!

Write your message including custom variables, such as the lead's first and last name.

Record the rest of your message that will be common to your entire audience.



1 lead = 1 personalized (voice) message



We will combine the two messages to personalize each one of them.

For each lead, the personalized message read by the AI ​​and your own are merged, to combine spontaneity and personalization at scale in an impressive reach!

Want to try it out? Sign up for a free 2-week trial!

The truth is that even when we present compelling data, convincing businesses to adopt AI remains a challenge today.

This reluctance to adapt has its roots in the human brain, which is typically resistant to and often averse to change. We, as a species, simply don't like change.

To put it bluntly: Adapting to these changes is crucial, but it is important to recognize that the transition may not be easy; it will certainly take time and effort.

So, on that happy note, let's look at how you can at least adopt AI into your prospecting strategy.