Reference a company announcement or achievement

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Personalize your prospecting email by referencing any current announcements or news about recent accomplishments.

Hello {{firstname}} ,

I just read about your company's new venture. Congratulations.

As you probably know, {{productName}} is going to become a bigger priority. To date, our company has helped several companies in the industry achieve this goal, for example {{identity.CompanyName}} .

I'd like to share with you how we've done this. Please let me know if you're available at {{availability}} to talk.

I wish you the best,
{{signature}}

TheGrowthMachine allows you to create these emails in advance and schedule them at each of the vp quality email lists different stages of your prospecting campaign.


In this campaign, you can schedule a first professional contact via email followed by three follow-ups.

If the person responds to any of these messages, the campaign will pause and you will be able to respond manually until the deal is closed.

It's not as difficult as it may seem!
We’ve covered a lot of information, right? And writing the perfect prospecting email may be the easy part.

But time is money, so when it comes to expanding your reach, consider simplifying the process.

Skipping parts of the process will cost you money instead of saving it, so don't even think about going down that route.

Instead, turn to a tool like LaGrowthMachine. It will automate the process of managing and tracking your leads and much more.

Are you ready to grow your business with the perfect prospecting email? Success is within your reach with LaGrowthMachine.

Written by


Eric Renaud
Eric is in charge of content and SEO at La Growth Machine. A specialist in Outreach topics for over 8 years, Eric has written for numerous blogs in French and English, sharing his experiences, tips and other use cases. A trainer and speaker in his spare time, he is a reference for all topics related to B2B prospecting and automation.