The number of stores increased compared to the previous year. The company's interim chief executive and chief operating officer told investors that economic pressure dampened the latest results. Our second quarter results fell short of what we knew this business was capable of delivering. He said that in response to the macro pressures of the past few years and the changing consumer environment, we need stronger execution, compelling differentiated varieties and customer focus. But believing these issues are solvable we're refocused on offering edited assortments that lead to our core teen customers with value and novelty, maximizing each of our worlds, and providing a fun store experience that reflects our brand.
I am confident in our five core attractions, the underlying strength tunisia telemarketing data of our business model, the talent in our team across the company and our ability to enhance destination appeal and improve performance. Founder and executive chairman Thomas Velios told investors and analysts that the company is focused on its core customers. "We are prioritizing initiatives that increase value, improve the shopping experience, streamline our operations and ensure we meet the evolving needs of our customers," he said. Specifically, we need to restore the speed and intensity with which key trending items are identified and introduced into stores to delight customers. We need to offer more surprise and value, and for Five Below, it's the intersection of trending quality and price.
Recommended digital wallets go global, but local nuances remain Strategy shifts and key takeaways As high earners pay more, financial leaders reflect on foray into luxury brands Google and the rise of the hardware revolution behind artificial intelligence View more Burlington Stores USD Ordinary earnings below five Coles News News Retail Shopping Value Stores Fintech ad spend climbs over the past few years Authors reported in January that fintech is driving marketing in big cities to attract a wider customer base. Bloomberg News reported on Sunday that over the past three years, ad spending by these companies has increased by more than . The data in the report comes from , an advertising agency whose clients include several well-known fintech companies, including and its peer-to-peer arm.