Artur Kwak, owner of COMPAS Agency and founder of Compas Academy

[sumaiyakhatun26]

Most inspection services will switch to more expensive rates next year, and the overall cost of technical analysis work and the price of the work will be higher.
There will be more SGE in Google's search results, but its fight will mainly be focused on competing with Amazon, i.e. eCommerce.
There will be updates aimed at increasing the weight of expert materials.
Will there be any radical changes in the work of SEO specialists in 2024?

Mainly a change in Google's own search results in the US, especially in eCommerce.
There will be more interesting AI tools that will speed up work with current tools or eliminate routine processes for SEO specialists.
The quality of AI + Human created content will be increasingly greater, it will partially reduce the cost of writing and widen the gap between cheap content and that written by a real expert.
Next year, links will work even better, but you just need to learn to build them "not in a vacuum."
Arthur Kwak



Probably, like most SEO specialists, these are experiments related to Chat GPT. At the beginning of the year, we started testing content generation via Chat GPT in different markets: USA, Canada, Germany, Italy, England, Ukraine.