Mesh your high tech with your high touch efforts

[rifat28dddd]

Use a more modern approach and throw out the robo-scripts.
While you need a road map and a plan, including practiced phrases, get away from the monotone and grayness of memorized scripts that sound just like every other voicemail or email your prospects receive. Proactive and productive conversations produce results, not word for word scripts.

Differentiate yourself.
Stop following the crowd. Just because someone says social media is the quickest way to close sales and grow your business, doesn’t mean it will work for you. Break away from the pack—be yourself. Be willing to stop long enough to assess the best path to take toward your revenue goals.

Taking the right action.
In my consulting work, I see a lot of professionals spending their ukraine telegram data days sending email after email, text after text, trying to connect with everyone and their mother on social media. They don’t realize that they are just adding to the clutter of their prospects already bloated and overstuffed inboxes. They’re not willing to step out from behind the cloak of technology and into the messy world of personal relations. Do what we did back in the day—talk to someone face to face. Risk people getting know you.

I’m not saying to drop your devices and your social media communications entirely. These make a great foundation for your company’s general message. Use them as the credibility that backs up what you say face-to-face. Just remember that even the most engaging email campaign is only meant to start a conversation. The real magic happens with that most important of sales ingredients—you. You are the most important tool in your toolbox.

I am all for technology making our businesses better but where do we draw the line? I challenge you to step away from your toys, and go build some real relationships.