This is certainly a big step for deaf accessibility

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But some SEOs think that it has the potential to be a big step for SEO as well. MediaPost Publications quoted Andrew Shotland, owner of Local SEO Guide, as saying: "Having targeted text on a page helps the video rank in search engines for specific searches… If we're talking about a plumber video, that page will have words like leaky pipe, city name, change your toilet and many others the publisher may not have added to the written description on YouTube.


The videos will attract search engines even mo france email list re. I wouldn't be surprised if YouTube's traffic goes through the roof. The video pages will have so much more text they can rank on." A look at the SEO impact of YouTube's current captioned videos, however, raises the question as to exactly if and how that will work. First video chosen (rather randomly) to examine was the US Environmental Protection Agency's "Food Scraps to Green Energy." food scraps video screenshot I took this caption and searched for it, in quotes, on Google.





The results were: food scraps google results The original YouTube page is nowhere to be found. Are the transcripts on these sites but not on the original? Going into Biodigester, the first site listed, we see that in fact the quote appears on the page itself, as the introductory paragraph to the video. food scraps video site Maybe not such a representative example. Let's take a caption from further within the video: food scraps 2 video screenshot When searched for on Google, the following results were returned: food scraps 2 google results Still no original YouTube page.