5 Factors to Consider When Developing a Strategy
Posted: Mon Jan 27, 2025 10:42 am
It is better to take into account the factors listed below at the stage of strategic sales planning, and then, of course, during the implementation of the finished strategy.
Clear distribution of responsibilities . Each employee must know the scope of their tasks and the extent of responsibility for their implementation. Then the actions of the entire team will be coordinated, well-coordinated, and therefore fruitful.
Employee competence . The canada email list level of preparedness of employees should be determined in advance to understand whether they will be able to implement the plan. If it is clear that people do not have enough knowledge, conduct training and practical classes to check how well the material has been learned.
Incentive and motivation system . Here it is necessary not only to take into account some personal achievements of managers, but also to give an incentive for effective work to the whole team as a whole. Moreover, the motivating factor can be both money and the possibility of career growth (many are even more interested in the latter).
Well-established communications between the company's departments . Coherence of actions is of great importance. If it is not there, it must be achieved so that the company ultimately works as a single organism.
Management and control system . It is necessary to establish control points at which the results of work will be checked, and assign responsibility for this to specific employees (of course, having the necessary skills and management experience).
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"Directory Manager: Who Needs It and Where to Look"
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7 Common Mistakes in Strategic Planning
It happens that a company seems to have approached the process of strategic sales planning quite competently, but the results from applying the strategy are zero. Here are the mistakes that can cause this:
No preliminary marketing research was conducted.
After all, in essence, a strategy is a pattern of company behavior in certain market conditions (with an eye to the future). Therefore, the market situation needs to be studied very carefully, possible sources of investment and channels for selling products need to be identified. Based on the results of marketing research, you will understand, for example, whether it makes sense to advance in the regions, whether the level of competition there is high, what is the solvency of the population, etc.
Clear distribution of responsibilities . Each employee must know the scope of their tasks and the extent of responsibility for their implementation. Then the actions of the entire team will be coordinated, well-coordinated, and therefore fruitful.
Employee competence . The canada email list level of preparedness of employees should be determined in advance to understand whether they will be able to implement the plan. If it is clear that people do not have enough knowledge, conduct training and practical classes to check how well the material has been learned.
Incentive and motivation system . Here it is necessary not only to take into account some personal achievements of managers, but also to give an incentive for effective work to the whole team as a whole. Moreover, the motivating factor can be both money and the possibility of career growth (many are even more interested in the latter).
Well-established communications between the company's departments . Coherence of actions is of great importance. If it is not there, it must be achieved so that the company ultimately works as a single organism.
Management and control system . It is necessary to establish control points at which the results of work will be checked, and assign responsibility for this to specific employees (of course, having the necessary skills and management experience).
Read also!
"Directory Manager: Who Needs It and Where to Look"
Read more
7 Common Mistakes in Strategic Planning
It happens that a company seems to have approached the process of strategic sales planning quite competently, but the results from applying the strategy are zero. Here are the mistakes that can cause this:
No preliminary marketing research was conducted.
After all, in essence, a strategy is a pattern of company behavior in certain market conditions (with an eye to the future). Therefore, the market situation needs to be studied very carefully, possible sources of investment and channels for selling products need to be identified. Based on the results of marketing research, you will understand, for example, whether it makes sense to advance in the regions, whether the level of competition there is high, what is the solvency of the population, etc.