monumental so far, with Mark Zuckerberg claiming that the app has a solid chance of reaching a billion users in the not-too-distant future.
Threads has positioned itself as a platform to empower content creators. And while its leadership team states that Threads doesn’t exist to amplify news, it’s also not anti-news. As such, Threads blocked user searches for the r apex usa whatsapp number terms ‘COVID’, ‘long COVID’, and ‘vaccinations’, but is expected to lift these restrictions soon. One of the reasons may be a bid to improve platform engagement by creating a more open, conversational space.
Despite its current neutral stance on news, just days after the Israel-Hamas conflict erupted, droves of reporters began to share key updates on Threads, making it an outlet for current affairs.
At this point in the game, it appears that Threads, while still behind X in terms of overall numbers, is outperforming X in terms of downloads. The platform is on a steady rise – and if harnessed the right way, it could offer a treasure trove of brand-boosting benefits.
Ho
w Do You Get Started with Threads?
You can sign up for Threads and create an account using your existing Instagram profile. Here’s what to do:
Download the Threads app.
Login with your Instagram credentials.