What work is included in the services of website promotion on the Internet
Posted: Tue Jan 28, 2025 5:25 am
The website promotion service includes:
Technical audit of the site
Technical audit is often called an optimizer's checklist. It is a check of the site for technical errors that complicate the process of promoting the resource on the Internet. With the help of a technical audit, eliminating errors, indexing and future ranking are improved.
Working with the semantic core
This stage is one of the most important. Working manufacturing email list with the semantic core involves selecting queries for website promotion, grouping them, dividing them into pages, checking queries for which further optimization of your resource will be carried out. The correct choice of queries determines the success of the entire promotion campaign.
Working with requests includes:
defining the site's niche and the key words that users use to search for the product or service you offer;
selection of requests in selected areas;
highlighting search queries;
defining thematic queries for each page of the site;
adding queries to systems for checking a site's place in search engine rankings;
constant checking of your resource's position according to these requests.
Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
After working with over 300 online projects , I can guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!
In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.
What you get for free:
5 Key Metrics to Increase Profits by 220%
The Secret ROI Formula: Instant Advertising Efficiency Calculator
Anti-crisis Solutions Matrix: Find the Perfect Strategy for Your Business in 15 Minutes
We have prepared all the documents and templates with formulas for you. And yes, it is FREE:
Download documents for free
Already downloaded
153398
Many optimizers believe that a small number of queries is enough for optimization, and 10-25 words only complicate promotion. However, if the site offers a wide range of products, such a limitation will significantly reduce efficiency.
Writing new content
Content is the entire spectrum of information added to the site that can encourage a visitor to go to your resource (texts, videos or graphics). Content must be updated regularly, otherwise your resource will gradually leave the top positions in the search engine rankings. Content must correspond to the site's theme, semantic core and promotion goals.
Website development and promotion services necessarily include regular content updates , which are included in the list of services provided. The amount and size of content added to the resource depend on its focus and the budget of the entire campaign.
Page Optimization
The process of website optimization is not as noticeable as the previous stages, but without this complex and long stage of work, competent promotion of the resource is impossible. Optimization is a set of services with previously identified search queries and includes:
Basic optimization. This is a superficial optimization of pages for search queries. Unlike deep optimization, it does not perform detailed analysis of competitors. However, basic optimization allows you to cover most of the pages on your resource in a short time. Most often, it is with basic optimization that work with large sites begins (for example, with an online store).
Deep optimization. This is a process that includes analysis of the first 10 resources that top search engine rankings and further optimization of the page. To achieve results, it is necessary to conduct repeated deep optimization some time after the start of the website promotion process. This will allow you to make the necessary changes and achieve high positions for the most interesting queries.
Read also!
"Books on promotion: SEO, SMM and the Internet in general"
Read more
Content optimization service is a complex work and should be carried out by an SEO specialist regularly in order to track changes that have arisen and make adjustments in a timely manner.
Interlinking
The process of interlinking also refers to one of the most important stages of the website promotion service provided. If the work is done correctly, this will lead to a significant increase in the weight of the promoted pages, to an improvement in the site's position and to an increase in traffic and sales. Interlinking can be done both automatically and manually (by an SEO optimizer).
Technical audit of the site
Technical audit is often called an optimizer's checklist. It is a check of the site for technical errors that complicate the process of promoting the resource on the Internet. With the help of a technical audit, eliminating errors, indexing and future ranking are improved.
Working with the semantic core
This stage is one of the most important. Working manufacturing email list with the semantic core involves selecting queries for website promotion, grouping them, dividing them into pages, checking queries for which further optimization of your resource will be carried out. The correct choice of queries determines the success of the entire promotion campaign.
Working with requests includes:
defining the site's niche and the key words that users use to search for the product or service you offer;
selection of requests in selected areas;
highlighting search queries;
defining thematic queries for each page of the site;
adding queries to systems for checking a site's place in search engine rankings;
constant checking of your resource's position according to these requests.
Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
After working with over 300 online projects , I can guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!
In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.
What you get for free:
5 Key Metrics to Increase Profits by 220%
The Secret ROI Formula: Instant Advertising Efficiency Calculator
Anti-crisis Solutions Matrix: Find the Perfect Strategy for Your Business in 15 Minutes
We have prepared all the documents and templates with formulas for you. And yes, it is FREE:
Download documents for free
Already downloaded
153398
Many optimizers believe that a small number of queries is enough for optimization, and 10-25 words only complicate promotion. However, if the site offers a wide range of products, such a limitation will significantly reduce efficiency.
Writing new content
Content is the entire spectrum of information added to the site that can encourage a visitor to go to your resource (texts, videos or graphics). Content must be updated regularly, otherwise your resource will gradually leave the top positions in the search engine rankings. Content must correspond to the site's theme, semantic core and promotion goals.
Website development and promotion services necessarily include regular content updates , which are included in the list of services provided. The amount and size of content added to the resource depend on its focus and the budget of the entire campaign.
Page Optimization
The process of website optimization is not as noticeable as the previous stages, but without this complex and long stage of work, competent promotion of the resource is impossible. Optimization is a set of services with previously identified search queries and includes:
Basic optimization. This is a superficial optimization of pages for search queries. Unlike deep optimization, it does not perform detailed analysis of competitors. However, basic optimization allows you to cover most of the pages on your resource in a short time. Most often, it is with basic optimization that work with large sites begins (for example, with an online store).
Deep optimization. This is a process that includes analysis of the first 10 resources that top search engine rankings and further optimization of the page. To achieve results, it is necessary to conduct repeated deep optimization some time after the start of the website promotion process. This will allow you to make the necessary changes and achieve high positions for the most interesting queries.
Read also!
"Books on promotion: SEO, SMM and the Internet in general"
Read more
Content optimization service is a complex work and should be carried out by an SEO specialist regularly in order to track changes that have arisen and make adjustments in a timely manner.
Interlinking
The process of interlinking also refers to one of the most important stages of the website promotion service provided. If the work is done correctly, this will lead to a significant increase in the weight of the promoted pages, to an improvement in the site's position and to an increase in traffic and sales. Interlinking can be done both automatically and manually (by an SEO optimizer).