What mistakes are made when setting up 301 redirects
Posted: Tue Jan 28, 2025 5:30 am
Creating a multi-step redirect. The more complex the transition process, the greater the likelihood of a decrease in its speed and loss of link weight.
Using redirects that don't work in your case. Each redirect has its own nuances that need to be taken into account when choosing the right one for you.
Using internal redirects without changing marketing list of plumbers links to new addresses . When the process of implementing redirects on the site is completed, you need to make sure that each page of your site already links to the new one, and inside the site you do not have links to pages from which the redirect occurs.
Redirect to irrelevant pages/content. The higher the relevance of a page (a similar page or a directory branch/section to which the page belonged), the more attractive it is for redirection.
Incorrect choice between rel=canonical and 301 redirect . More about this above.
A redirect that does not end at a 200 page . The redirect must lead to a properly functioning page with a 200 server response. Otherwise, you can confuse search robots that will issue a 404 response.
Robots.txt redirect. For example, you need to specify the Host directive for Yandex when gluing domains.
What to do if 301 redirect doesn't work
When redirects don't work as you expected, or don't work at all, you need to make adjustments and fix the errors that have occurred.
If the 301 redirect in .htaccess does not work, but the redirect is encoded and correctly written in this file, you should check the installation status of the mod_rewrite extension in Apache. As a rule, this module is installed by default, but if it is missing, the .htaccess encoding described above refuses to work. You need to make sure that the code contains two lines that allow the module to work correctly: mod_rewrite and ReWriteEngine.
If you use [NC] in RewriteCond lines, it will help you get information about the input data mismatch with the set characteristics. Ignoring this code, you risk encountering the fact that URLs with uppercase and lowercase letters may not work correctly. The use of L in the code [L,R=301] indicates that the engine file is perceived as the last line of code in the entire input validation process.
Using redirects that don't work in your case. Each redirect has its own nuances that need to be taken into account when choosing the right one for you.
Using internal redirects without changing marketing list of plumbers links to new addresses . When the process of implementing redirects on the site is completed, you need to make sure that each page of your site already links to the new one, and inside the site you do not have links to pages from which the redirect occurs.
Redirect to irrelevant pages/content. The higher the relevance of a page (a similar page or a directory branch/section to which the page belonged), the more attractive it is for redirection.
Incorrect choice between rel=canonical and 301 redirect . More about this above.
A redirect that does not end at a 200 page . The redirect must lead to a properly functioning page with a 200 server response. Otherwise, you can confuse search robots that will issue a 404 response.
Robots.txt redirect. For example, you need to specify the Host directive for Yandex when gluing domains.
What to do if 301 redirect doesn't work
When redirects don't work as you expected, or don't work at all, you need to make adjustments and fix the errors that have occurred.
If the 301 redirect in .htaccess does not work, but the redirect is encoded and correctly written in this file, you should check the installation status of the mod_rewrite extension in Apache. As a rule, this module is installed by default, but if it is missing, the .htaccess encoding described above refuses to work. You need to make sure that the code contains two lines that allow the module to work correctly: mod_rewrite and ReWriteEngine.
If you use [NC] in RewriteCond lines, it will help you get information about the input data mismatch with the set characteristics. Ignoring this code, you risk encountering the fact that URLs with uppercase and lowercase letters may not work correctly. The use of L in the code [L,R=301] indicates that the engine file is perceived as the last line of code in the entire input validation process.