Given the fierce competition in the online world, most entrepreneurs know they need an email service provider. It's easier to maintain your business campaigns and organize them all on one platform.
There are countless products on the market to help you and many people initially turn to iContact . It is important to understand what it does and why people decide to switch.
In this article, we'll dive into the four iContact alternatives so you can choose the ESP that meets all your needs for the right price.
In fact, there are countless email service providers korean telegram offer a lot of features. Some of them offer free trials or a free-forever plan, allowing you to try it out first before you decide to commit to a paid plan.
What does iContact offer?
Before we talk about alternatives to iContact, we wanted to focus on what it does and its strengths. If you've been using it, you might already know about them, but those who haven't tried it might have an idea of why people use it.
For one, there's a simple user interface . Primarily, iContact is aimed at businesses that haven't used email marketing software before. While many email service providers have simplified interfaces in recent years, iContact is one of the easiest to navigate and understand .
Many iContact users report having a good experience with customer service and support. There are also excellent sources of learning, but human support is also essential.
Most businesses will need integrations with email marketing and other programs, such as Salesforce. This helps you manage your customer base, so it's important that your ESP offers integration with multiple programs. Not all do, but iContact provides a seamless transition between this and other software.
Lastly, it doesn't cost as much as you might think, although there are others that cost less.
Why do people switch from iContact?
Since iContact seems to be so amazing, why do people switch from it to one of its alternatives? There could be many reasons.
While iContact offers unlimited emails, list management, and integration, there's no shortage of image storage space . Plus, you can't import third-party contacts (including Gmail). The auto-responder situation isn't the best either.
In a sense, you want an email marketing software that offers better performance without increasing the price. We have created a list of four iContact alternatives that people find popular and beneficial. Let’s take an in-depth look at all of them.
1. Emma
Emma is primarily a cloud-based email marketing platform and is there to help users design various campaigns and review performance. It was created in 2005 and brings an atypical approach. You find it to be nice and easy to use with a customer support department that wants to help you.
emma, emma welcome, what is emma?
Characteristics
Since it is web-based, you don't need to download anything to use it. However, you do need Google Chrome, Microsoft Edge, Mozilla Firefox, or Apple Safari. There are countless features available for small and medium-sized businesses.
Marketing automation is the top wish of most business owners. You can easily target your list with segmentation . Narrow things down to a birthday, zip code, specifically purchased items, and more. It's also possible to search within segments.
emma features, email marketing features
Branching logic is also available, giving you the option to send a message to someone who meets specific criteria or clicks a particular link. If you integrate Emma with your site, you can send trigger messages to remind people that they left something in the car or encourage updates.
Emma also integrates with various e-commerce , CRM and analytics platforms. That way, it’s possible to use data from multiple technologies to create a more informed foundation. Reports are also available through Emma, allowing you to determine actions, clicks, opens and much more. There are also visual feedback options, so you know what’s going on at all times.
Pros:
Great website design, very organized.
Many templates available
Committed and helpful customer service representatives.
User friendly site
Cons:
Less integrations than other ESPs
Sometimes it lacks functionality
There may be errors within the system.
Requires a one year contract
Prices
One thing Emma does that other email service providers don't is require you to sign an annual contract, which locks you in to a set price, specific contact numbers, and various benefits. You can't cancel the contract or move on to the next one without some extensive work on your part.
emma prices, emma how much
There are three plans (Pro, +Plus, and Emma HQ). The Pro plan is suitable for small businesses that want to work smarter when it comes to email marketing. It costs $89 per month , but with the annual contract. You get a lot of features, such as the drag-and-drop editor, list import, email templates, and A/B testing. However, it is only suitable for one user and one workflow.
Next up is the +Plus plan. You get everything from the Pro option but with 10 users and unlimited workflows. This runs $159 per month with the annual contract and is suitable for medium-sized businesses.
The final plan is called Emma HQ and is for large companies that have a corporate account. You pay $279 per month with the annual contract and get user access controls, activity dashboards, and much more. It also works with unlimited admins/accounts.
Regardless of which plan you select, you will only get 10,000 contacts and you will be charged a separate fee for each one over that.
Who is this for?
We think Emma is suitable for small and medium-sized businesses that know exactly what they need from an email service provider. It can be expensive if you are a corporation.
Those who don't know what they need may choose the wrong plan and be stuck with it for an entire year. Since customer support is excellent, consider calling first to ask for advice on which service package is right for you.