Using Lead Feedback to Prevent Future Campaign Pitfalls

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Covid-19 & Journalistic Initiatives – To cover the pandemic, media are experimenting – the BBC creates visual formats and launches a daily podcast , European and Canadian public broadcasters join forces in an unprecedented cooperation . Most major US media outlets are taking down their walls. Like others, the NYTimes is launching a newsletter . For professionals, the coronavirus requires a collaborative journalistic approach Meanwhile, Fox News is downplaying and spreading disinformation about the virus . But the fake news pandemic is raging .

Covid-19 & Platforms – Despite strict measures, platforms are struggling to curb the infodemic. Facebook is working with the WHO, labeling and discouraging the sharing of false information . Google is triggering an “SOS Alert” linking to reliable sources and blocking certain applications . YouTube is prioritizing official sources, even though the platform has made the controversial decision to re-monetize certain videos on the subject . Misinformation , easily shared in private conversations, continues to flood the networks .

Covid-19 & Cinema/TV: Hollywood gambling data lebanon hit by the virus, streamers' filming too ; Audiovisual productions slowed down

3 FIGURES

Coronavirus: Apple saw its iPhone sales collapse by 60% in the Chinese market in February
84% of 12-year-olds surveyed have a smartphone, with a view to staying connected with their friends via digital social networks
YouTube is the platform most used by Internet users to watch video content online (78% of respondents).