After training as a publishing editor,
Posted: Tue Jan 28, 2025 9:47 am
Hello Kathrin, you have been working as an author and copywriter for several years now. How did you end up getting involved in search engine optimization? When I first started working for myself, I tried out various forms of acquisition.
I already had a website and rewrote it for my services – according to SEO criteria. Writing titles and descriptions is similar to writing advertising copy – here too, the relevant must come first and a catchy slogan must encourage people to click.
I learned the basics of this in SEO seminars at the Bavarian Press Academy, including from Eric Kubitz. I no longer have to acquire leads – all orders come through my website kathrin-schubert.
de and recommendations. I still find the topic of search engine rcs data india optimization exciting because it changes every day and you always have to stay on the ball.
What do you do besides your job as an author and copywriter? A complete contrast: theater subscription, experiencing Munich, traveling to the seaside.
I can completely switch off there and come up with new ideas. Of course, as a literary and media scholar, I am also fascinated by good books and films in my private life.
I wrote illustrated biographies for a large publishing house as a freelance author.
They are print publications that are in my cupboard - regardless of ranking factors. Wonderfully "old school" and consistent.
Turning your hobby into a career? It worked! In your blog seotexterin-muenchen.de you write a lot about content marketing.
Can you tell our readers how to develop a content marketing strategy? What's the best way to get started? Efficient content marketing requires precise planning and the right timing.
Entrepreneurs who write about their own and industry topics can build up a pool of articles and post them at regular intervals.
Planning is sometimes difficult for small blogs or e-zines that only write about brand new topics. As early birds, editors have to pick up on new trends and get ahead of colleagues from other media.
That's why it's always a good idea to park timeless topics as wildcards in the editorial plan - even for the "summer slump".
I already had a website and rewrote it for my services – according to SEO criteria. Writing titles and descriptions is similar to writing advertising copy – here too, the relevant must come first and a catchy slogan must encourage people to click.
I learned the basics of this in SEO seminars at the Bavarian Press Academy, including from Eric Kubitz. I no longer have to acquire leads – all orders come through my website kathrin-schubert.
de and recommendations. I still find the topic of search engine rcs data india optimization exciting because it changes every day and you always have to stay on the ball.
What do you do besides your job as an author and copywriter? A complete contrast: theater subscription, experiencing Munich, traveling to the seaside.
I can completely switch off there and come up with new ideas. Of course, as a literary and media scholar, I am also fascinated by good books and films in my private life.
I wrote illustrated biographies for a large publishing house as a freelance author.
They are print publications that are in my cupboard - regardless of ranking factors. Wonderfully "old school" and consistent.
Turning your hobby into a career? It worked! In your blog seotexterin-muenchen.de you write a lot about content marketing.
Can you tell our readers how to develop a content marketing strategy? What's the best way to get started? Efficient content marketing requires precise planning and the right timing.
Entrepreneurs who write about their own and industry topics can build up a pool of articles and post them at regular intervals.
Planning is sometimes difficult for small blogs or e-zines that only write about brand new topics. As early birds, editors have to pick up on new trends and get ahead of colleagues from other media.
That's why it's always a good idea to park timeless topics as wildcards in the editorial plan - even for the "summer slump".