How to install a callback form on a website?

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Who needs a callback service and who doesn't?
Installing a callback widget on a website is useful for business areas that require preliminary detailed consultations, as well as when selling complex and expensive products/services. For example:

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real estate agencies and france cell phone number list developers;
companies that are engaged in apartment renovation, installation of air conditioning equipment, double-glazed windows;
car services;
medical, legal, financial institutions;
online schools;
travel and event agencies;
logistics companies.
For online stores that specialize in simple and understandable products (for example, everyday goods), the callback function is not so important. Also, the service is not very relevant for beauty salons, cafes, restaurants. On the website of such a business, it is enough to provide contacts for independent communication with the company. Additionally, you can connect an online chat, in which the visitor will quickly find out the necessary nuances (for example, book a table or time of a visit to the master).


Read also : Call tracking: what is it and how does it benefit business


How to Set Up a Feedback Form: 5 Signs of an Effective Widget
Unobtrusive. A form that appears several times in a row during the study of the product characteristics will only push away a potential buyer. It is better to offer to order a callback once per session than every 30 seconds.
Timely. Displaying a callback form in the first 10 seconds of a session is not the best idea. Displaying it is appropriate when the visitor has already become familiar with the site, its navigation, and has shown some interest. Setting the display time depends on the average session duration on your site, but usually it is no earlier than 30 seconds.
Properly designed. The feedback form should not cover all the content of the web page, and the button that closes the pop-up window should be clearly visible.
Relevant. The callback service should not be displayed outside the company's working hours. A long wait to talk to a manager "works" even worse than no callback offer. Especially if it is indicated that a specialist will call within a certain time.
Simple. The more data you need to provide, the higher the probability that users will not order a callback. It is enough to ask for the user's phone number. Also, do not create barriers on the lead's path, for example, in the form of CAPTCHA.
What should be the form of a callback?



You can also specify more flexible settings for the pop-up form. For example, displaying it only on web pages where it is relevant (product cards, promotions and special offers, delivery and payment, etc.).


You can create an instant callback form yourself - add a script to the HTML code of the website's web pages. Even a novice web developer can help with this. However, in this case, the statistics will be incomplete. If you use SIP or IP telephony, ask if your provider provides an additional service, it is often free. Among the popular Ukrainian services that offer the widget installation function are -Binotel,Ringostat,Phonet,Zadarma,Stream Telecom. The ability to add a callback form is also available from some hosting providers, for example inCityHost.