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Live broadcast on Instagram: instructions for launching and broadcast preparation plan

Posted: Wed Jan 29, 2025 9:17 am
by shukla7789
You need to communicate with your target audience not only in comments or direct messages, but also using such a convenient feature as Instagram live.

You can demonstrate the strengths of your products, talk about the brand, show behind-the-scenes work, and simply chat with subscribers.

In this article, Zwebra will talk in detail about all the technical and creative aspects of organizing such an event. We remind you that you can order promotion from us .

How to go live on Instagram: instructions for launching


Before you start going live on Instagram, let's figure out why you bosnia and herzegovina number dataset spend your time on it:



The algorithm of this popular social network is built in such a way that broadcasts always occupy leading positions and are therefore shown to a larger number of people. Therefore, the format itself is convenient for those who are actively promoting their business.
Live streaming is unique: brands often copy each other's story ideas. Broadcasting is about real, live communication and emotions that cannot be faked.
It is during such videos that customers have the opportunity to gain access to exclusive information: to see and hear more than usual, and also to ask questions in a convenient way about what interests them.
Your target audience will receive a notification about the start of the live broadcast. And this is another opportunity to remind yourself.
Such broadcasts create a sense of missed opportunity in people. Since the event is happening right here and now, they risk missing out on something important.
After the broadcast is over, you can post it to your stories, as well as publish it on IGTV (we wrote earlier about how to make an interesting video on Instagram ). Add geolocation and relevant hashtags to your video, which should increase reach and attract target audiences.


Let's move on to how to turn on live broadcast on Instagram. It's all very easy:

Go to the social network. Click on the camera icon located in the upper left corner.
At the bottom center there will be a white circle with History written underneath.
Switch to the Live tab. If everything is ready, click the button in the center of the screen and start.