What are you like?

[sumaiyakhatun26]

What do you want to be as a company or organization?
And the company page is a good place to present your catalog of the most important values ​​that guide you in your work and thanks to which the person on the other side will say:

This is someone I want to work with because they are guided by these values.

How to know your values ​​or competitive advantages?
The best way to do this is to bounce off the average, bad, typical competitor, france rcs data representative of your industry. I call this proprietary technique of gaining advantages and value the so-called "ordinary powder technique" . It refers to old TV commercials, in which brand X powder was pitted against the average, ordinary powder.

Summary


If you want to write a good text about your company, make sure that:

you avoid marketing jargon (gibberish),
you don't write in an overly rigid way,
you write specifically, you communicate directly why you mention certain things and what they mean to the recipient,
you explain why you provide certain facts and transform them into benefits for the customer ,
using the example of your values ​​and competitive advantages (tangible and intangible), you show how you differ from all other providers of a given service, solution or product on the market.