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B) Inactive subscribers

Posted: Wed Jan 29, 2025 10:54 am
by sumaiyakhatun26
Encouraging them to click again can really revitalize your relationship and make them remember you exist again. Will they start coming back to your site regularly, or maybe the next time they see an email from you, they won’t just delete it without reading it, but actually go in and engage with it?

However, considering that they are missing out on a whole bunch of promotions that you are currently running, then simply show them the promotions that they are missing out on. Maybe this is the way they will decide to convert on your store?

C) “Newbies”
What is it about?



The idea is to create a target group of people who have recently joined your mailing hong kong rcs data list. Because you probably know how it is. You yourself have been on the other side as a recipient in this type of relationship:

You discover an interesting store or in the context of B2B companies it can be, for example, an interesting company from which you want to learn. You sign up for an email list after familiarizing yourself with the content or products, and at first we open all emails from such a person, but over time we get a bit carried away or these emails become too many, or for some other reason we see that another marketing email or communication email has fallen in and we simply delete it.

Therefore, it is worth using this "golden period" of your relationship, when you still have butterflies in your stomach almost at the sight of a new email. This period when we are actually still freshly interested in what new things a given brand sends us. And therefore we are sensitive to all communication, we have not yet agreed and we want to see it.

It is therefore worth having such a segment of newly added subscribers to reach them with your ads, because they are potentially the most sensitive to repeat purchases - if these are people who got on your list because they just bought something from you, or their first purchases, if these are people who were tempted to join your mailing list with some lead magnet .

By the way, if you are interested in the topic of lead magnets, how to create them and what are the most common mistakes, then yes, you guessed it! I have podcast episodes about it . And of course I highly recommend them.