Benefits of companies using blank emails

[subornaakter20]

There are five benefits to using blank emails as registration methods, even in today's world where the vast majority of users are smartphones. Below, we will explain in detail the five benefits that companies can gain from blank emails.



Efficiently collect email addresses
If you use blank emails as a means of member registration, you can save yourself the trouble of having to enter the email addresses of users you have collected later. Also, if you ask users to manually enter their email addresses when registering as members, there is inevitably a possibility of mistakes. If there is an input mistake, an extra process will occur, where you have to contact the user to confirm and correct the mistake again.

As mentioned above, blank emails are an ideal way to improve work efficiency because they eliminate the hassle of having to "re-collect email addresses" and "contact people to confirm if they made a mistake in their entry."



Users can easily register
All a user has to do when registering a blank email is to send an email to the address specified by your company and provide consent via the URL link that is automatically sent in response. This lowers the barrier to registration as it is much less time consuming than manually entering all the necessary personal information. This makes it more likely that users will register, even if they are not deeply interested in your service, as they will feel like "it's easy, so let's give it a try."

If you are a company that is focusing on email marketing, blank emails are a method that you should actively consider introducing.



This leads to a decrease in user abandonment rates
In addition to the benefit of "lowering the high school coaches email list hurdle for registration," blank emails are also an effective measure to prevent users from abandoning the site. The most common reasons why users abandon the membership registration screen are that they find manual input of their address and other information too tedious, or they don't have the time to do so. Users often find inputting their email address annoying, so eliminating this process will also help prevent users from abandoning the site during registration.

This also helps to avoid losing opportunities to acquire new customers.



Ensure you collect the correct email address
As mentioned above, manual registration of member information inevitably results in some users making input errors. If there is an input error in the email address, even if the user successfully registers as a member, it will not be possible to deliver newsletters or advertising emails to that user.

In addition, if a mistake is discovered, it will be a hassle to obtain the correct address from your company. To prevent mistakes in entering email addresses, which are detrimental to both your company and your users, it is effective to use a blank email, which allows you to obtain the address just by sending it.