The Power of Nostalgia
Posted: Tue Feb 04, 2025 7:26 am
Whether Omega or Rolex, both watch models have a strong breeding ground that brings them attention and suggests permanence - their 50th and 60th anniversaries respectively. Both models belong to well-maintained and reliable Swiss watch brands. Both have been changed only minimally or not at all compared to the originals and are moderately or china rcs data even cheaply priced. This combination works: the waiting lists of the concessionaires already completely cover production for the next few years.
With a return to success
Brands draw their attraction primarily from their past, from what was, not from what is or will be. This is often neglected in brand management. When making purchasing decisions, people are much more guided by their own consumer biography and that of their peer group than by what is touted to them as innovation. Well-managed brands therefore consciously play with the experiences and events stored in their customers' minds and combine these, sometimes more, sometimes less, with their latest technical achievements.
Stock price
A loss of 22 billion US dollars within a few days sounds incredibly dramatic. For comparison, the entire Credit Suisse is valued at around 30 billion Swiss francs on the stock market, so Google's share price drop is equivalent to two-thirds of CS. A look at Google's share price history also shows that the price drop occurred at an all-time high of 852 dollars per share and that the share price today (on March 29, 2017) is roughly back where it was on February 14, 2017 (around 820 dollars). On the whole, investors have not lost faith in Google's business model despite the controversy.
With a return to success
Brands draw their attraction primarily from their past, from what was, not from what is or will be. This is often neglected in brand management. When making purchasing decisions, people are much more guided by their own consumer biography and that of their peer group than by what is touted to them as innovation. Well-managed brands therefore consciously play with the experiences and events stored in their customers' minds and combine these, sometimes more, sometimes less, with their latest technical achievements.
Stock price
A loss of 22 billion US dollars within a few days sounds incredibly dramatic. For comparison, the entire Credit Suisse is valued at around 30 billion Swiss francs on the stock market, so Google's share price drop is equivalent to two-thirds of CS. A look at Google's share price history also shows that the price drop occurred at an all-time high of 852 dollars per share and that the share price today (on March 29, 2017) is roughly back where it was on February 14, 2017 (around 820 dollars). On the whole, investors have not lost faith in Google's business model despite the controversy.