Why is visual marketing so effective?

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On the other hand, it turns out that from the perspective of marketing effectiveness, visualizations work perfectly.

Brands that understand this use various types of visual content formats (such as videos, photos, graphics, infographics, etc.) and thus effectively achieve their marketing goals (whether in terms of generated reach, generated engagement, or achieved conversions).

That's why today I'm going to tell you a little about what you need to know about so-called visual marketing and how to use it effectively in your brand's marketing activities.


To answer this question, I would like to share with you an infographic prepared by the consulting firm Brandon Gaille.

The infographic presents us with a lot of interesting data, malaysia telegram data which I would like to briefly present to you.

We learn from it, among other things, that:

90% of the information transmitted to the brain is visual,
the human mind is able to remember up to 95% of the information contained in video content, while in the case of text content this value drops to only 10%,
visual content is processed by our brains 60,000 times faster than text content,
40% of people respond much better to visual content than text.