Hidden links and invisible text
Posted: Tue Feb 11, 2025 5:08 am
Following the Google algorithm update that was completed in March 2024, many sites were hit, losing tons of traffic and organic rankings with no explanation from Google. We assume that this “penalty” is due to the low quality or usefulness of the content presented by the affected sites, since the goal of this latest update is precisely to “clean up” the organic results and improve the user experience .
This is contradictory, since we can easily find SERPs czech republic mobile database that contain many spam results positioned over quality content and sites that do not deserve to be penalized. Now, the question that arises in the SEO world after this Google update is: How to optimize the content of our sites to be able to position?
But the question must start from a previous step to optimization, which is the creation of content . Here we want to introduce a new concept that Mordy Oberstein describes very well in his article “The future of web content: Where AI, user preferences, and SEO meet” , which is “ Situational Content ”
This is contradictory, since we can easily find SERPs czech republic mobile database that contain many spam results positioned over quality content and sites that do not deserve to be penalized. Now, the question that arises in the SEO world after this Google update is: How to optimize the content of our sites to be able to position?
But the question must start from a previous step to optimization, which is the creation of content . Here we want to introduce a new concept that Mordy Oberstein describes very well in his article “The future of web content: Where AI, user preferences, and SEO meet” , which is “ Situational Content ”