Rock content: what was the main obstacle with the company's website?Flávio: “I think I've faced all the difficulties related to content marketing, such as times when our organic traffic was stagnant or even dropped.”rock content: how did you overcome these difficulties?Flávio: “with a lot of joint work, mine, my team and the rock team. The exchange of knowledge between the teams was also fundamental.
that this knowledge generated sustainable growth benin whatsapp data for bertholdo.”rock content: what did you learn when overcoming the challenges that prevented you from achieving your goal?Flávio: “that if you want to go fast, go alone. But if you want to go far, go in a group. I'm sure that the partnership between bertholdo and rock brought us further.”
How was the content strategy created?To meet the client company's expectations, we developed a personalized content strategy focused on highly relevant keywords for the business in question. Thus, we invested in producing content that answered bertholdo's personas' questions in search engines, in addition to increasing the volume of blog posts. We mainly produced top and middle funnel content, while bertholdo created background content to answer all more specific questions.
I learned a lot along this path. And I am sure
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