With these three metrics
Posted: Tue Feb 11, 2025 11:00 am
you can identify negative developments and know where to address them. For example, if customers' willingness to recommend your company decreases or website traffic decreases, you can address these problems in a targeted manner. Since the conversion rates are given as a percentage, you can always see fluctuations at a glance.
For example, if your website traffic remains consistently car owner database high but your lead conversion rate is still declining, then you know you need to take a look at your website's conversion capabilities. Perhaps your forms are too long or your white papers are not meeting the needs of your buyer persona .
… and set new goals
Using conversion rates, you can calculate how many website visitors, leads, customers and referrers are required to achieve your goals. Use the experience values you have achieved so far as a basis.
For example, how do you calculate the number of visitors needed to reach a certain number of new customers? So – how do you calculate the traffic required to achieve your goals?
Example
An IT company has revised its homepage and now wants to accept registrations for webinars via its website.
For example, if your website traffic remains consistently car owner database high but your lead conversion rate is still declining, then you know you need to take a look at your website's conversion capabilities. Perhaps your forms are too long or your white papers are not meeting the needs of your buyer persona .
… and set new goals
Using conversion rates, you can calculate how many website visitors, leads, customers and referrers are required to achieve your goals. Use the experience values you have achieved so far as a basis.
For example, how do you calculate the number of visitors needed to reach a certain number of new customers? So – how do you calculate the traffic required to achieve your goals?
Example
An IT company has revised its homepage and now wants to accept registrations for webinars via its website.