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Focus on your market

Posted: Wed Feb 12, 2025 5:30 am
by sumonasumonakha.t
Always be grateful
Nowadays, brands are able to position themselves well in the online space , but sometimes they leave a lot to be desired when it comes to giving back to their customers.

No matter how many hundreds of thousands of sales you made on your online store , always look for an opportunity to express gratitude to your customer, whether on social media, email , or other channels.

But it's good to avoid the obvious and go beyond the mechanical. Don't send generic loan data messages like "Thank you for your purchase, here is your order number." Think of something that translates your language and your ideas.

Be grateful, acknowledge your customers' support and get them engaged with you!

7.
We've heard the saying before, "you can't please everyone." That's never been truer.

Focusing your efforts on a specific audience greatly eliminates the hassle of "pleasing everyone" and your message will be much more assertive.

Define your market and who you want to talk to, develop a persona so that your branding strategies are focused and never forget that your actions are directed towards that person and not towards you.

Not everyone is your target audience, and not everyone needs to like your message. It's just important that it aligns with your persona's values, language, and goals.