Especially when you're dealing with multiple types

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What types of influencers to reach? Companies that successfully identify the right influencers are easily multiplying their revenue these days. Here's the first test: determining which are the best types of influencers likely to generate better revenue in order to get the most out of your influencer marketing strategy.


Of influencers. Mega-influencers with afghanistan cell phone number list an audience of over a million followers (think celebrities). Macro-influencers with an average of 500,000 to 1 million followers.


Mid-level influencers (50,000 to 500,000 followers) Micro-influencers with a network of 10,000 to 50,000 followers Nano-influencers with between 1,000 and 10,000 followers. Nano-influencers have double the engagement rate of other types of influencers.


To further clarify this marketing strategy, we present below the explanation of three most important influencers: Mega-influencers: Mega influencers have millions of followers, but their target audience is larger than the other types of influencers we will introduce later.


Depending on the personality of the celebrity, the engagement rates associated with them remain quite reasonable compared to the number of followers. Macro-influencers For companies looking to increase awareness of their own brand, macro-influencers can be a good alternative, as they have a following of between one hundred thousand and one million and most often include social media celebrities.