Care with an email marketing campaign

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ou may have heard by now that email marketing has incredible potential: high ROI, low cost, broad engagement... In short, it's every marketer's dream.

However, without a well-designed strategy and an extremely creative message, you will hardly reach the nirvana of that universe.

Well, we already talked about strategies in this post . So now we are going to help you with the teacher data second part of the challenge: good ideas.

But before we move on to the more interesting part, we need to remember a few details. Join me:


“Creativity is the soul of business.” You’ve probably heard this phrase before — and it also applies to email marketing — but it requires some caution. For example:

Study your person well
Not all audiences will react well to the topics we are going to suggest in this post .

So before you implement them, think about your persona , the type of language you use, and how those ideas communicate with your brand image.

If you still consider putting these ideas into practice, don't miss out on taking the first step of any marketing strategy...