User Generated Content (UGC): la nueva tendencia en marketing digital
Posted: Sun Feb 16, 2025 10:50 am
User Generated Content (UGC) was established as a key trend in digital marketing throughout 2024. With 96% of consumers distrusting traditional ads, content created by users themselves was perceived as more authentic and trustworthy.
In addition, search engines showed greater interest in this type of content. Brands took advantage of UGC to build closer relationships with their customers and generate greater trust in their products or services.
In 2023, digital marketing trends were transformed to hong kong telegram data adapt to an increasingly dynamic environment, in which technology, ethics and inclusion played a fundamental role. Brands had to be aware of these trends to stay relevant and connected with their audiences. Below are some of the main trends that dominated that year:
Short video content
Short videos remained the dominant format on social media platforms like TikTok, Instagram Reels, and YouTube Shorts. This type of content was perfect for capturing users' attention in just a few seconds, making it a powerful tool for brands. Companies like Ryanair and Duolingo achieved great results with this format, increasing their visibility and engagement in a creative and effective way.
In addition, search engines showed greater interest in this type of content. Brands took advantage of UGC to build closer relationships with their customers and generate greater trust in their products or services.
In 2023, digital marketing trends were transformed to hong kong telegram data adapt to an increasingly dynamic environment, in which technology, ethics and inclusion played a fundamental role. Brands had to be aware of these trends to stay relevant and connected with their audiences. Below are some of the main trends that dominated that year:
Short video content
Short videos remained the dominant format on social media platforms like TikTok, Instagram Reels, and YouTube Shorts. This type of content was perfect for capturing users' attention in just a few seconds, making it a powerful tool for brands. Companies like Ryanair and Duolingo achieved great results with this format, increasing their visibility and engagement in a creative and effective way.