You’re not charged anything when your page shows up in the SERPs

[sumonasumonakha.t]

There are the organic keywords that we just discussed and then there are pay-per-click (PPC) keywords. While similar to organic keywords, PPC ones are different because you’re using them as a trigger for when your paid ad shows up on Google. That means you’re paying a specific amount of money each time your ad is shown (impressions) or when it is clicked. In contrast, organic keywords are free.


Now, here’s where a lot of digital marketers get confused. It is possible to target the same keywords in your oman telegram number list PPC campaigns as you do in your organic content. After all, people are searching for those terms to find specific information or products. The big difference is where your link shows up on the SERPs.


With a PPC campaign, your paid advertisement will be near the top of the results with an ad designation. For organic, it could be anywhere in the listings. Simply put, the difference between organic keywords and PPC keywords is the type of traffic you’re getting and whether you’re paying for it. Doing Organic Keyword Research If organic keywords are so important, how do you find the best ones to use for your content? Realistically, it comes down to two aspects: Knowing your target audience.