How content marketing becomes content experience

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What is the difference between content marketing, content experience and content strategy?
Content experience and content marketing are not the same thing: even if they present some overlapping areas, they are terms that indicate two different stages of development of the same reality. Content experience instead corresponds to the final evolution of a content strategy.

Content marketing is about the creation , distribution and analysis of israel whatsapp resource individual contents while content experience applies the same criteria of creation, consumption and measurement to the entire flow of content, abstracting and unifying the set of elements that compose it. In the case of content experience, potential customers and acquired customers do not limit themselves to consuming individual contents but experience them seamlessly within their purchasing journey .

Content marketing therefore refers to one-off interactions , which are activated starting from the single content with which the audience comes into contact (blog post, video, infographic, newsletter, etc.). By building a content experience, instead, the brand is committed to providing the potential customer with the right content at the right time, ensuring that each of these contents logically descends from the previous one.