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Posted: Sun Dec 22, 2024 5:56 am
Behavioral marketing
Engaging New Users
Create a segment of users who have recently downloaded australia whatsapp number list your application. You should also include mobile users who downloaded the app but never launched it. They lack engagement, so you should give them a boost.
Sending push notifications is one of the ways to do so. You can:
Introduce your app’s key features.
Duolingo, an e-learning app, turned its push notifications into a whole generation of memes. The company even used real-life “unignorable” notifications to increase its brand awareness and engagement. You could try something similar too.
Building User Habits
Now you should create a segment of users who use your app but don’t launch it on a regular basis. The task is to develop a habit of launching your app daily.
This can also be done with push notifications:
Send personalized notifications with names and location data;
Share updates on products the user showed an interest in;
Use deep links to send users directly to pages of interest like playlists or product categories;
Share tips on using the app effectively.
You may also implement a system that rewards users for their daily activities in the app. However, this depends on the specifics of your niche.
Using Word of Mouth
Create a separate group of desktop and mobile users with the highest purchase and usage frequency. These are the most loyal customers who are bound to spread the word about your product.
You can motivate them to invite friends and use your app by
Engaging New Users
Create a segment of users who have recently downloaded australia whatsapp number list your application. You should also include mobile users who downloaded the app but never launched it. They lack engagement, so you should give them a boost.
Sending push notifications is one of the ways to do so. You can:
Introduce your app’s key features.
Duolingo, an e-learning app, turned its push notifications into a whole generation of memes. The company even used real-life “unignorable” notifications to increase its brand awareness and engagement. You could try something similar too.
Building User Habits
Now you should create a segment of users who use your app but don’t launch it on a regular basis. The task is to develop a habit of launching your app daily.
This can also be done with push notifications:
Send personalized notifications with names and location data;
Share updates on products the user showed an interest in;
Use deep links to send users directly to pages of interest like playlists or product categories;
Share tips on using the app effectively.
You may also implement a system that rewards users for their daily activities in the app. However, this depends on the specifics of your niche.
Using Word of Mouth
Create a separate group of desktop and mobile users with the highest purchase and usage frequency. These are the most loyal customers who are bound to spread the word about your product.
You can motivate them to invite friends and use your app by