The Data and Analytics Leader: How does their role impact organizations?

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The business model that until a few months ago generated benefits for businesses has been affected during 2020 by the pandemic. Today there are new challenges and the leader in data and analytics plays an essential role in modern companies as it generates unique value for making intelligent decisions.

The value that the data and analytics leader brings to companies
2020 has been a year full of uncertainty for everyone, and especially for the global economy. Now more than ever, business leaders have understood the importance of investing time and money in data and analytics. However, they are beginning to wonder how to achieve sustainable and repeatable value for their investment.


In this scenario, data and analytics leaders can generate guatemala phone number lead competitive advantage through innovation, data literacy and change management.


It is estimated that by 2023, data literacy will become a necessary driver for generating business value. This is demonstrated by its current inclusion, which covers at least 80% of companies seeking to drive change in strategies and efficient decision-making.


To achieve this, data and analytics leaders must select and implement strategies that move away from traditional data-centric, IT-driven approaches to ones based on Adaptive Data Governance that uses business outcomes to prioritize work and make flexible and dynamic decisions that benefit the organization.

The three key trends with the greatest impact for the data and analytics leader

CDOs are increasingly working in partnership with finance and business areas to give greater value to data and improve information management as well as the benefits obtained from it.



Within this framework, there are three trends that data leaders cannot ignore:

Integrate D&A into the business strategy, which will require guiding decision-makers to transform the company into an organization that leverages data insights.
Increased data literacy enables different stakeholders to contribute to the whole. Once strategic understanding is aligned, that is, once there is a common understanding of what objectives and outcomes are important to the organization, data literacy enables increased decision-making, with new knowledge and new skills, to be more thoughtful in actions and decisions, without adding time or cost.
Continue to drive meaningful change in the organization (change management) by disseminating how D&A can help improve business and commercial results.


These trends pose new challenges that require updated ways of thinking and modern strategies. One of the most significant challenges is the integration of data and analytics into business results; D&A is no longer limited to dashboards and reports, it is about increasing decision making across the entire company.



In addition, the way data and analytics are perceived by everyone in the organization needs to change . In many places, these activities are still viewed as a service within the IT department that runs reports on demand. In other organizations, the position of the data and analytics leader is split between the business and IT areas. Ideally, the leader should be completely outside of IT and report to the CEO.



Without a doubt, their role is fundamental to converting data into profitable results . At Data IQ we have intelligent data integration and analysis solutions capable of closing the gaps between data, analytics, knowledge and action.