Marketing analytics tools
Posted: Wed Jan 22, 2025 4:15 am
Schedule a Demo Today
Customer service tools
The Sprout Social Index™ found that in 2024, honduras b2b leads marketing and customer service teams will often share the responsibility of social customer care—putting cross-platform care tools on the radar for marketing leaders.
Data visualization from the 2023 Sprout Social Index breaking down which teams will own the social customer care function in 2024.
Customer service tools that streamline customer service workflows and have AI-driven personalized assistance are essential to prioritize and resolve issues fast. For example, Social Customer Care by Sprout Social helps teams deliver faster, personalized service with AI automation to ramp up customer care quickly. Agents get real-time alerts to answer high-priority messages and can prioritize tasks with the Case Management solution.
They can also improve responses with additional context from integrations like Salesforce Service Cloud. According to The 2023 State of Social Media report, 88% of business leaders agree social media data and insights are critical to delivering exceptional customer care. Integrating your social tools, CRM and care tools connects your data for a holistic view of customer interactions to help you deliver seamless communication and consistent customer experiences across all touchpoints.
Marketing analytics and reporting tools like Google Analytics or Sprout’s Tableau BI Connector help you assess your marketing performance. They highlight your top-performing content, campaigns and messaging so you have data-backed insights to improve and pivot your marketing plans as needed.
Customer service tools
The Sprout Social Index™ found that in 2024, honduras b2b leads marketing and customer service teams will often share the responsibility of social customer care—putting cross-platform care tools on the radar for marketing leaders.
Data visualization from the 2023 Sprout Social Index breaking down which teams will own the social customer care function in 2024.
Customer service tools that streamline customer service workflows and have AI-driven personalized assistance are essential to prioritize and resolve issues fast. For example, Social Customer Care by Sprout Social helps teams deliver faster, personalized service with AI automation to ramp up customer care quickly. Agents get real-time alerts to answer high-priority messages and can prioritize tasks with the Case Management solution.
They can also improve responses with additional context from integrations like Salesforce Service Cloud. According to The 2023 State of Social Media report, 88% of business leaders agree social media data and insights are critical to delivering exceptional customer care. Integrating your social tools, CRM and care tools connects your data for a holistic view of customer interactions to help you deliver seamless communication and consistent customer experiences across all touchpoints.
Marketing analytics and reporting tools like Google Analytics or Sprout’s Tableau BI Connector help you assess your marketing performance. They highlight your top-performing content, campaigns and messaging so you have data-backed insights to improve and pivot your marketing plans as needed.