How to make [and keep] a customer satisfied? Step by step with 5 premium tips!
Posted: Wed Jan 22, 2025 10:52 am
What is a satisfied customer?
Customer satisfaction indicators
Net Promoter Score (NPS)
Customer Satisfaction Score (CSAT)
How to make a customer satisfied with the service offered?
1. Add omnichannel service spoons
2. Mix with automation cups
3. Add a dash of observation
4. Season with solutions
5. Bake in the oven of success
Bonus: The Ultimate Customer Satisfaction Handbook
Using tools to keep the customer satisfied
I have good news and bad news. If you came to this post moj database for a family recipe, one of those that is kept under lock and key, I have to confess that you are in the wrong place. After all, there is no right formula to guarantee a satisfied customer. Not even the ideal consistency for your grandmother's pudding (only she knows, and how does she know...?).
However, there are a number of ingredients that, when combined, can make the customer experience much more special.
These are strategies, actions and a mindset entirely focused on the customer , with the aim of improving their level of satisfaction with the brand.
Do you want to know what these ingredients are and how to keep your customer satisfied?
So get your recipe book ready, or rather, your notes. Today, our mission is to make satisfied customers a specialty of your home. Let's get to the tips!
What is a satisfied customer?
A satisfied customer is one who has positive perceptions regarding your company , in general.
It is worth mentioning here that it is no longer enough to simply offer a quality product or service.
To have a loyal and engaged audience, you also need to be concerned about the experiences they will have during the purchasing journey . That is, the interactions between brand and consumer.
If your goal is to learn how to keep your customers satisfied, know that your business must be prepared to provide a rewarding relationship at every stage.
From the comment answered on social media, through customer service and reaching support (when necessary).
Also, the professionals behind these departments must be trained to always provide friendly, respectful and proactive service.
Other factors that influence a satisfied customer are:
Expectation (on the part of the consumer);
Presence and availability to serve the brand;
Quality of the solution offered;
Ability to use technology to optimize service.
You might also like to read: What is customer satisfaction?
Customer satisfaction indicators
Having satisfied customers involves constant monitoring ! And for this, some indicators are essential when measuring the level of satisfaction of your audience .
Among the main indicators of customer satisfaction are:
NPS , Net Promoter Score ;
CSAT , Customer Satisfaction Score
Net Promoter Score (NPS)
NPS is one of the quickest and most practical tests for measuring customer satisfaction .
Using the phrase “how likely are you to recommend our company to a friend?”, it is possible to classify buyers into brand promoters and detractors . And then work with the detractors in order to overcome the negative situation that caused their dissatisfaction.
Customer Satisfaction Score (CSAT)
Just like NPS, CSAT, or Customer Satisfaction Score , also revolves around one question – “ From 0 to 10, how satisfied were you with our product? ”.
However, it should be applied to understand consumer satisfaction after a specific interaction . For example, right after they download some material available on your website.
Customer satisfaction indicators
Net Promoter Score (NPS)
Customer Satisfaction Score (CSAT)
How to make a customer satisfied with the service offered?
1. Add omnichannel service spoons
2. Mix with automation cups
3. Add a dash of observation
4. Season with solutions
5. Bake in the oven of success
Bonus: The Ultimate Customer Satisfaction Handbook
Using tools to keep the customer satisfied
I have good news and bad news. If you came to this post moj database for a family recipe, one of those that is kept under lock and key, I have to confess that you are in the wrong place. After all, there is no right formula to guarantee a satisfied customer. Not even the ideal consistency for your grandmother's pudding (only she knows, and how does she know...?).
However, there are a number of ingredients that, when combined, can make the customer experience much more special.
These are strategies, actions and a mindset entirely focused on the customer , with the aim of improving their level of satisfaction with the brand.
Do you want to know what these ingredients are and how to keep your customer satisfied?
So get your recipe book ready, or rather, your notes. Today, our mission is to make satisfied customers a specialty of your home. Let's get to the tips!
What is a satisfied customer?
A satisfied customer is one who has positive perceptions regarding your company , in general.
It is worth mentioning here that it is no longer enough to simply offer a quality product or service.
To have a loyal and engaged audience, you also need to be concerned about the experiences they will have during the purchasing journey . That is, the interactions between brand and consumer.
If your goal is to learn how to keep your customers satisfied, know that your business must be prepared to provide a rewarding relationship at every stage.
From the comment answered on social media, through customer service and reaching support (when necessary).
Also, the professionals behind these departments must be trained to always provide friendly, respectful and proactive service.
Other factors that influence a satisfied customer are:
Expectation (on the part of the consumer);
Presence and availability to serve the brand;
Quality of the solution offered;
Ability to use technology to optimize service.
You might also like to read: What is customer satisfaction?
Customer satisfaction indicators
Having satisfied customers involves constant monitoring ! And for this, some indicators are essential when measuring the level of satisfaction of your audience .
Among the main indicators of customer satisfaction are:
NPS , Net Promoter Score ;
CSAT , Customer Satisfaction Score
Net Promoter Score (NPS)
NPS is one of the quickest and most practical tests for measuring customer satisfaction .
Using the phrase “how likely are you to recommend our company to a friend?”, it is possible to classify buyers into brand promoters and detractors . And then work with the detractors in order to overcome the negative situation that caused their dissatisfaction.
Customer Satisfaction Score (CSAT)
Just like NPS, CSAT, or Customer Satisfaction Score , also revolves around one question – “ From 0 to 10, how satisfied were you with our product? ”.
However, it should be applied to understand consumer satisfaction after a specific interaction . For example, right after they download some material available on your website.