Why is SAC in e-commerce the principle of excellence in service?
Posted: Wed Jan 22, 2025 10:58 am
485
In this content, you will see:
The before and after of SAC in e-commerce
Customer experience is key
Original SAC by telephone
SAC 2.0: chats and social networks
SAC 3.0: customer experience
SAC 4.0: omnichannel service
How important is SAC for e-commerce?
How to implement SAC in e-commerce?
You may be wondering what customer service is in e-amazon database and how it is essential for the proper maintenance of your company. And it is no wonder! After all, it is an excellent tool for solving problems related to products or services, clarifying doubts, and listening to complaints, compliments, and suggestions from consumers.
Customer Service is nothing new. It has been part of our lives for some time now and its importance is highlighted by many consumers.
Just to give you an idea, a survey revealed that 61% of customers consider good service more important than price or product quality.
Additionally, 21% of millennials are willing to spend more in exchange for good customer service . These numbers are too significant to ignore.
It can be assumed that, despite having been in existence for many years, SAC has undergone a makeover to adapt to the latest demands of the public. And that is what we will talk about next!
The before and after of SAC in e-commerce
If in the past, SAC was a portal for customers to express their dissatisfaction, today the situation is different. This service has moved beyond the phase of only dealing with complaints and now offers a range of opportunities to strengthen ties with customers:
Guidelines
Support
Ombudsman
Research
Portal for suggestions and improvements
In other words, it is a tool that, if used well, can promote the growth and maturity of the company and its services.
Customer experience is key
As we said before, there is an audience that is willing to pay more for a quality service. So, if the demand is there, why not take advantage of this opportunity and invest in a great customer experience ?
Giving the buyer a voice is something that many companies don’t do. This way, you can captivate those who are undecided between your product and that of another company.
And when we talk about “giving a voice” to the customer, we are not just referring to phone calls and conversations. Customer service in e-commerce can be done in several ways:
Telephone
E-mail
Message (with or without bot )
Social media
If you were surprised by social media, you will be even more surprised when you learn that a good portion of young adults solve problems and doubts through it. Therefore, having a trained and competent team is essential.
With this solution, Olist provides support in case of queries, complaints and return requests. This way, partner stores optimize their time and gain practicality.
This facilitating tool is multifaceted and extremely comprehensive. By the way, do you know all the types of SAC?
Original SAC by telephone
Traditional customer service is only provided by telephone. Unfortunately, this is a method that many people find unpleasant due to the delay and the many transfers between departments.
If the team assigned to this type of service is not prepared, the consumer will be the one who suffers. And the worst part is that they may leave with bad things to say about the service.
Furthermore, if the flow of calls increases, the team will need to grow to meet this demand. In some situations, it is worth using a chatbot-style RPA (Robotic Process Automation ).
In this content, you will see:
The before and after of SAC in e-commerce
Customer experience is key
Original SAC by telephone
SAC 2.0: chats and social networks
SAC 3.0: customer experience
SAC 4.0: omnichannel service
How important is SAC for e-commerce?
How to implement SAC in e-commerce?
You may be wondering what customer service is in e-amazon database and how it is essential for the proper maintenance of your company. And it is no wonder! After all, it is an excellent tool for solving problems related to products or services, clarifying doubts, and listening to complaints, compliments, and suggestions from consumers.
Customer Service is nothing new. It has been part of our lives for some time now and its importance is highlighted by many consumers.
Just to give you an idea, a survey revealed that 61% of customers consider good service more important than price or product quality.
Additionally, 21% of millennials are willing to spend more in exchange for good customer service . These numbers are too significant to ignore.
It can be assumed that, despite having been in existence for many years, SAC has undergone a makeover to adapt to the latest demands of the public. And that is what we will talk about next!
The before and after of SAC in e-commerce
If in the past, SAC was a portal for customers to express their dissatisfaction, today the situation is different. This service has moved beyond the phase of only dealing with complaints and now offers a range of opportunities to strengthen ties with customers:
Guidelines
Support
Ombudsman
Research
Portal for suggestions and improvements
In other words, it is a tool that, if used well, can promote the growth and maturity of the company and its services.
Customer experience is key
As we said before, there is an audience that is willing to pay more for a quality service. So, if the demand is there, why not take advantage of this opportunity and invest in a great customer experience ?
Giving the buyer a voice is something that many companies don’t do. This way, you can captivate those who are undecided between your product and that of another company.
And when we talk about “giving a voice” to the customer, we are not just referring to phone calls and conversations. Customer service in e-commerce can be done in several ways:
Telephone
Message (with or without bot )
Social media
If you were surprised by social media, you will be even more surprised when you learn that a good portion of young adults solve problems and doubts through it. Therefore, having a trained and competent team is essential.
With this solution, Olist provides support in case of queries, complaints and return requests. This way, partner stores optimize their time and gain practicality.
This facilitating tool is multifaceted and extremely comprehensive. By the way, do you know all the types of SAC?
Original SAC by telephone
Traditional customer service is only provided by telephone. Unfortunately, this is a method that many people find unpleasant due to the delay and the many transfers between departments.
If the team assigned to this type of service is not prepared, the consumer will be the one who suffers. And the worst part is that they may leave with bad things to say about the service.
Furthermore, if the flow of calls increases, the team will need to grow to meet this demand. In some situations, it is worth using a chatbot-style RPA (Robotic Process Automation ).