Is the content writer an expert on the subject?
Posted: Thu Jan 23, 2025 4:48 am
Let’s dive into each of these recommended elements:
Original content
Original content is unique and valuable to your readers. And Google is looking for content that has more value than what’s already available in search results.
But originality also means that the content has not been plagiarized or taken from other sources. In other words: You have not stolen someone else's content to put on your website.
You can always include quotes from other web pages. If you female phone number list quote an article, simply cite your source to properly credit it.
Like this one:
An example quote from John Mueller on the Semrush blog
Content useful to users
Your content must actually be useful to the people who read it.
Google mentions that it will prioritize useful content. This means that it demonstrates experience, expertise, authority, and trustworthiness (EEAT).
EEAT is not a direct ranking factor. But it is part of Google’s Search Quality Evaluation Guidelines. These guidelines are used by real people who review Google’s search results.
Here is a simple overview of what EEAT represents:
Experience: The author's personal experience on the subject.
Original content
Original content is unique and valuable to your readers. And Google is looking for content that has more value than what’s already available in search results.
But originality also means that the content has not been plagiarized or taken from other sources. In other words: You have not stolen someone else's content to put on your website.
You can always include quotes from other web pages. If you female phone number list quote an article, simply cite your source to properly credit it.
Like this one:
An example quote from John Mueller on the Semrush blog
Content useful to users
Your content must actually be useful to the people who read it.
Google mentions that it will prioritize useful content. This means that it demonstrates experience, expertise, authority, and trustworthiness (EEAT).
EEAT is not a direct ranking factor. But it is part of Google’s Search Quality Evaluation Guidelines. These guidelines are used by real people who review Google’s search results.
Here is a simple overview of what EEAT represents:
Experience: The author's personal experience on the subject.