Mailbox warming is the process of proving to your email service provider (ESP) that your sending server and domain are trustworthy by gradually increasing the volume and frequency of your emails before sending large volumes of emails.
This process helps build and maintain your outgoing server's trust with email providers, thereby increasing the chances of your emails being successfully delivered to your recipients' inboxes.
Mailbox warming is a step-by-step process that helps build an excellent reputation in the eyes of your email service provider (ESP).
If you send hundreds of marketing emails every day on a new email account, it is easy to be identified as a spammer, which will put your email account at risk of being blocked. By gradually increasing the armenia telegram database number of marketing emails per day, you can slow down the ESP's vigilance and minimize the potential risk of being blocked. This gradual strategy helps to establish your credibility in email delivery, thereby improving delivery rates, reducing the risk of being marked as spam, and ultimately increasing the success rate of email marketing .
In foreign trade marketing emails, mailbox preheating is particularly important for the following reasons:
Improve your reputation score: Mailbox providers often monitor the activity of their outgoing servers, especially new ones. By warming up your mailbox , you prove to these service providers that your outgoing server is legitimate, thereby improving your reputation score.
Reduce the risk of being marked as spam: If you send a large number of emails suddenly without warming up, the email service provider may mark your emails as spam because it looks like spam or malicious behavior. By warming up, you can gradually build trust with the other party and reduce the possibility of being marked as spam.
Improved deliverability: An improved reputation score and reduced risk of being marked as spam will help ensure that your messages are successfully delivered to recipients' inboxes instead of being filtered into spam folders.
Why do you need to preheat your mailbox? It can improve the delivery rate of marketing emails!
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