The goal of any business is to make a profit. A business that does not generate income is doomed, working to your own detriment is pointless, so it is necessary to look for different ways to ensure the profitability of trade.
High income is guaranteed when selling high-margin goods, that is, those with a large difference between costs (for purchasing, transportation, warehouse services, advertising) and the selling price.
It would seem that if you want fantuan database to make a big profit, you set the maximum markup. Whether you want it to be 100 percent or 1,000 percent. Unfortunately, this is theoretically possible, but not available to all sellers. You can’t buy tomatoes at a wholesale warehouse for 50 rubles per kg and sell them for 5,000: who will buy them if they cost 70 at the neighboring stall?
In the premium segment, the margin may not be very high. They are already expensive, and the excessive markup of the seller will greatly reduce the number of people who can buy them. In this case, the high price is justified by exclusive materials, unique design or brand recognition.
Much more often, high-margin products are low-price segment products. You can find a very cheap product of acceptable quality and sell it with a big markup. As an example, we can cite the activities of entrepreneurs who buy household small items on AliExpress for pennies and resell them with a huge markup.
What can be sold at a high price?
Let's figure out which products can bring you more profit:
In high demand
The proverb "Prepare your sled in the summer" does not work in trade. Sellers know very well that seasonal goods are in demand not in advance, but directly at the time when they are needed. Few people buy sleds and skis in the summer, and barbecues and sun umbrellas in the winter. Not only the season, but also the place of sale is important: compare the cost of a swimsuit in July on a Sochi beach and in December in a Krasnoyarsk store.
Exclusivity and scarcity
Despite the high saturation of the market, there are always popular products that are not available to everyone. These can be technical innovations, fashionable items that are suddenly in high demand, or handicrafts.
Such items are priced higher, and people are willing to pay a lot for them. They overpay without thinking for the opportunity to be in trend or to have an exclusive item.
Products of famous brands
The cost price of such goods can be several times less than their retail price. For a certain circle of people, wearing things from famous couturiers is not a whim, but a necessity, because this is how they emphasize their own status and belonging to the elite.
Products of famous brands